newsletter design & content
for print or web

A print or email newsletter is a common way for organizations to communicate with their members, employees, donors and other stakeholders. Email newsletters are increasingly used as marketing tools, because they offer an inexpensive vehicle for regular contact with clients and prospects. Organizations serving or seeking a sophisticated audience find that a professional-looking newsletter can add tremendous value at a modest cost. The hangup with most organizations that want and need to market through newsletters is the lack of internal resources to develop the content. Hollister's content development team can be the missing link between no newsletter and a regularly published piece that your audience looks forward to receiving.

AmeriChoice, the nation's premier provider of high quality, personalized public sector health care programs, recently launched this quarterly newsletter as part of its outreach efforts to teenagers and their parents. Youth-oriented content is developed in collaboration with the Family Planning Council and Hollister Creative provides the teen-friendly graphic design.