Hollister CREATIVE

Guardian Nurses Healthcare Advocates

Who they are
If you or someone you love is ill or injured or in need of long term care, Guardian Nurses Healthcare Advocates provides the help you need to make the healthcare system work for you. A Registered Nurse gathers the best available information and explains it in plain language so that you can make the best possible decisions. Then your nurse becomes your guide and champion, advocating for you with doctors, hospitals, insurance companies, nursing homes, equipment suppliers, community services — anyone and everyone involved in your care. A growing number of corporations and unions now offer Guardian Nurses healthcare advocacy services as an employee or member benefit. Learn more at GuardianNurses.com.

What we do for them
When Guardian Nurses came to Hollister Creative, the company had outdated branding that undersold its growth and sophistication. Starting with a redesign of the logo, Hollister updated and upgraded the Guardian Nurses brand across all touch points with clients and prospects. Now, the website, the email newsletter and the print marketing collateral are consistent with the Guardian Nurses promise to deliver superior service with unmatched professional competence and genuine compassion for every patient.

Why they like us
"Regardless of when I called or what I was calling about, Kim and her team made me feel like I was the only client that mattered. Their creativity, professionalism and experience made them a joy to work with. I really liked that the Hollister team got to know what Guardian Nurses' mission was, and as a result, the language they used on our website and our collateral was much more compelling than what we had previously."
— Betty Long, Owner and Founder of Guardian Nurses